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Red Diaries

October 25, 2017

Park & Cube

ParkandCube_Campari-Red-Diaries-0001 photography SHINI PARK bts photography FRANCESCO PIZZO in collaboration with CAMPARI As part of our specific, designated Monday morning duties, Simon delves into debriefing past week’s clients as Zana combs down and reshuffles the samples rail back into colour order*. I hover between tasks of the deadline variety, our coffees always a degree colder than desired at the first sip. There’s noticeably a bigger Grey chunk in the rails, winter must be arriving with the DHL man anytime now. I take a bite into the preliminary edits from the Milan: Campari Red Diaries client folder, it’s been four weeks since the Skype briefing call with Costume Designer Diamante Cavalli and three since the campaign filming in Milan. One thing’s for sure: The Italians know a thing or two about Red. Like the Alfa Romeo Spider in The Graduate (1967), or the juicy tomato that garnish my Pizza Margherita dinner on the first night. Most of it’s in their humour though, rich and sarcastic, usually followed with hearty laughs and lots of hand gestures. ‘Alora, tweed and air conditioning to 15 degrees is London, si?’ She’d asked, and all I had to say was: si, Diamante, absolutely SI. *works better than putting DVDs into colour coordination, as admonished by my husband whose analytical brain imploded on the notion of filing Tarantino’s Pulp Fiction next to Love Actually. With director Stefano Sollima The Campari Red Diaries filming spans five nights around Milan, I am the visiting fashion consultant on a special scene (to be revealed). By Wednesday – day Three – Director Stefano Sollima, Zoe Saldana, and 300-strong crew & cast are on full swing. I gush about Centre Stage to Zoe during a coffee break and she opens up like a flower. 20 minutes later her management is peeling her off our rather heated conversation on ballet, Puerto Rico and digital influence, then then she is ushered back into set to shoot. Zoe is a force of nature, Neytiri, Gamora or Lieutenant Uhura have nothing on her. RIGHT with Costume Designer Diamante Cavalli The film follows Mia Parc (Saldana) on another Campari Red Diaries ‘Legend of Red Hand’, following Clive Owen from last year. Not to mention of course, previous Campari Calendar protagonists include Kate Hudson, Eva Mendez, Uma Thurma. It’s been a while since my first Campari celebration with Mila Jokovich in 2010; I was a very Italian ‘red’ affair then, and given the Saldana-grade gumption and Stefano’s storytelling potency, this one – released in 2018 – is also bound to be nothing less than vehement. Zoe Saldana Be the first to discover the full campaign over at the @CampariUK account. And of course, drink responsibly.